
How I can Help You
BRAND | WEBSITE | SALES FUNNEL | SOCIAL MEDIA
BRANDING
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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
COPY WRITING
WEBSITE DESIGN
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
SALES FUNNEL
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker Including versions of Lorem Ipsum.
SOCIAL MEDIA
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
MARKET RESEARCH
Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.
SERVICES
Pricing & TERMS OF SERVICE
My rate is $50 per hour. I will track the hours with a timer and invoice you after the project is complete or at the end of each month.
New customers must purchase a block of 10 hours upfront.
If I do some small work for you that doesn’t reach an hour, I will hold the invoice open until I have done more work that equates to an hour.
HOURLY RATE
PROJECTS
To help you budget for larger projects like a website I am happy to provide a quote once we have discussed the full scope of work required.
CONSULTING
A digital brand kit is a done for you, beautifully branded - Squarespace Website, Instagram Profile and Lead Generation Funnel. Ready for you to focus on building a community and sharing content.
My packages are for women in the start-up or rebranding phase of their business.
While paid advertising and a solid social media strategy are fantastic ways to generate business, these tactics are particularly beneficial when you have a way of capturing web traffic and nurturing them into customers.
When you have a solid online brand and demonstrate your expertise, the cost per acquisition from paid advertising will be much more viable.
Here is your starting point. I'm who you work with before hiring an Ad or Social Manager or even a virtual assistant.
Once you have a Digital Brand Kit, you can confidently engage a specialised digital marketer who can drive traffic and make tweaks to your funnel - generating sales.
Get Your Brand Online
$2700
Brand
Colour Pallet
Font Pairings
Brand Guide - 1 page
Social Media Design
Instagram Bio
Branded Instagram Post template & 5 designs
Branded Story template & 5 designs
Instagram Highlights Cover template & 5 designs
Branded Facebook Cover template & 1 design
Profile Picture for Instagram and Facebook
Instagram Reels Cover template & 3 designs
Access to Canva 101 Training.
Squarespace Website
Website Strategy Workshop
Squarespace Account Set Up
Domain Set-up
Content Planning Guides
Custom Design of up to 6 Webpages (additional pages $70 p/h)
Mobile & Tablet Responsive
Favicon
5 x Royalty-Free Stock Photos
Up to 5 Icons
Up to 3 Contact Forms.
Custom Launch Graphic to share on social media.
Basic SEO set-up (including page names, image tags, page descriptions etc).
How to use Squarespace 1hr Zoom Training. (Recorded)
Post Launch Call
Email Marketing
Basic Newsletter integration with your chosen email provider
2 x Branded email template designs
Support
Unlimited Call, text and email support from me for the project duration.
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There are a few ongoing costs that are not included in my brand kit fees.
Web Hosting
Hosting Fees and Account membership with Squarespace. These are paid directly to Squarespace. Packages range from $16 per month to $52 per month, depending on your business requirements.
Photography
A professional website often stands out due to the quality and unique photography used across the site. I can source both paid and royalty-free photography to use on your site. Any paid stock photography you choose will be an additional cost to you.
I highly recommend you get a photoshoot done with a professional photographer to build a library of images unique to your brand. Custom photography is not a must, but I highly recommend it.
Email Application Fees
I suggest using Convert Kit as an email platform; however, there are others such as Mail Chimp that can be set up within your Brand Kit. These applications are associated with monthly fees for using the service and housing your database. Convert Kit starts at US$9 per month for 300 subscribers. The monthly fee increases as your business and subscriber list grow.
Email Hosting
Email hosting is optional with your domain; it allows you to use your domain to create an email address. i.e., name@yourdomain.com.au
Although optional, I do recommend it, as it gives you a professional point of contact. I suggest using Google Workspace for your email as this gives you access to 30GB of google cloud storage, file sharing and more. The price is $8.40 per user per month.
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Assets
Before the start date of your project, you are required to complete all questionnaires and provide all brand elements, including any existing logos and design elements, as well as images and photos, icons and written text. I will give you step by step instructions and questionnaires to help you collate this information.
Payment
You will be required to pay a non-refundable deposit to book your project timeslot; this will be one-third of the total bill. You are required to pay the second-third on the start date of your project, and the final third is due before the end date of your project. After the final payment, all files, websites, and applications will be handed over.
Feedback & Approval
You must book your project when you are readily available to be contacted by phone, email and text. To keep to the project timeline, you will be required to provide feedback and approval on all elements throughout the project. All feedback timeframes are 24-48hours.
Failure to provide feedback or approval may result in project delays which will incur an additional charge and/or the launch date being pushed back.
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I will guide you through the brand design process with in-person workshops, phone calls, questionnaires and step by step instructions to help you gather all of the information necessary to start and finish your project.
I will provide you with a timeline for the entire project, including everything required from you. I will deliver the agreed-upon projects at the agreed-upon launch date, as long as all elements and approvals have been provided by you in line with the timeline.
I will strategically organise the content you provide, including editing your copy to engage your audience.
I will supply custom graphic design as needed for the overall brand aesthetic.
I will provide unlimited support and feedback during the process and throughout the booked project timeframe.
I'll teach you how to make basic updates to your digital brand assets, including website, email, Instagram and Canva templates, so you can control and grow your brand without having to pay a designer for everything.
$2700
Build An Audience
Opt-In
Lead Magnet Brochure Canva Template
Opt-In promotional post and story graphics
Lead Magnet Opt-In Landing Page
Lead Magnet Opt-In banner across the website
Optional promotional / marketing pop up
Blog
Blog page set-up on website & add up to 5 blogs/videos by you.
Training on how to write, add and edit blogs.
Lead Nurture
Email Automation set up and edit copy - 5 Part Welcome email sequence.
Branded e-newsletter template in your chosen email provider
Training on creating and editing automation.
Content Strategy
Content Strategy Workshop
30 Days of Instagram Posts & Story Coaching.
18 Posts designed & scheduled inc. Captions & Hashtags
Content Plan Workshop - We plan 90 days of content together.
Support
Unlimited Call, text and email support from me for the project duration.
-
A few ongoing costs are not included in my brand kit fees.
Photography
A professional brand often stands out due to the quality and unique photography used across the site. I can source both paid and royalty-free photography to use on your site. Any paid stock photography you choose will be an additional cost to you.
I highly recommend you get a photoshoot done with a professional photographer to build a library of images unique to your brand. Custom photography is not a must, but I highly recommend it.
Email Application Fees
I suggest using Convert Kit as an email platform; however, there are others such as Mail Chimp that can be set up within your Brand Kit. These applications are associated with monthly fees for using the service and housing your database. Convert Kit starts at US$9 per month for 300 subscribers. The monthly fee increases as your business and subscriber list grow.
Email Hosting
Email hosting is optional with your domain; it allows you to use your domain to create an email address. i.e., name@yourdomain.com.au
Although optional, I do recommend it, as it gives you a professional point of contact. I suggest using Google Workspace for your email as this gives you access to 30GB of google cloud storage, file sharing and more. The price is $8.40 per user per month.
-
Assets
Before the start date of your project, you are required to complete all questionnaires and provide all brand elements, including any existing logos and design elements, as well as images and photos, icons and written text. I will give you step by step instructions and questionnaires to help you collate this information.
Payment
You will be required to pay a non-refundable deposit to book your project timeslot; this will be one-third of the total bill. You are required to pay the second-third on the start date of your project, and the final third is due before the end date of your project. After the final payment, all files, websites, and applications will be handed over.
Feedback & Approval
You must book your project when you are readily available to be contacted by phone, email and text. To keep to the project timeline, you will be required to provide feedback and approval on all elements throughout the project. All feedback timeframes are 24-48hours.
Failure to provide feedback or approval may result in project delays which will incur an additional charge and/or the launch date being pushed back.
-
I will guide you through the brand design process with in-person workshops, phone calls, questionnaires and step by step instructions to help you gather all of the information necessary to start and finish your project.
I will provide you with a timeline for the entire project, including everything required from you. I will deliver the agreed-upon projects at the agreed-upon launch date, as long as all elements and approvals have been provided by you in line with the timeline.
I will strategically organise the content you provide, including editing your copy to engage your audience.
I will supply custom graphic design as needed for the overall brand aesthetic.
I will provide unlimited support and feedback during the process and throughout the booked project timeframe.
I'll teach you how to make basic updates to your digital brand assets, including website, email, Instagram and Canva templates, so you can control and grow your brand without having to pay a designer for everything.
Brand Kit 1 - Get Your Brand Online +
Brand Kit 2 - Build An Audience
$4900 - Save $500
Get Your Brand Online Kit
Everything that is listed in Kit 1.
Build An Audience Kit
Everything that is listed in Kit 2.
Support
Unlimited Call, text and email support from me for the project duration.
Add Ons
Ecommerce
$560
Upload and configure the initial 5 products. (Additional products can be added at an hourly rate of $70.)
Set-up of the check-out page with PayPal/Stripe integration (Own account/s to be set up by client).
Design and configuration of shop rules, shipping rules, look and feel, and settings.
Configuration of purchase emails.
Training provided on uploading additional products.
Custom product filtering.
Long Sales Page
$560
Product Sales Workshop
Sales page questionnaire
Long Sales Page Copy Writing
Sales Page Design
$250
Logo
Logo Design Briefing Questionnaire
5 Initial Concept Designs
Unlimited Changes on 1 design for 48hrs.
Logo files are supplied in jpeg, png and Canva Template.
Custom Canva Templates
From $100
Custom Designed Canva templates dedicated to your brand. When you want to re-run a campaign, launch a new product or make key message updates as your brand progresses you can do so with ease. I‘ll even throw in access to my Canva 101 class so you feel confident and in control.
EBooks
Social Covers
Posters
Flyers
Opt-In PDF
Sale promo kit
Launch promo kit
Countdown promo kit
Stories
Posts
Business Cards & Gift Vouchers
The Process
Book Your Time Slot
Get in early to secure your Brand Kit Design timeslot. I work with just one client at a time so I can spend focus all of my energy on you and your business during your booked timeframe. You will need to pay a 50% deposit upon booking.
Brand Assets & Pinterest Mood Board
Before your start date, you will need to send me all of your brand assets and a Pinterest Mood Board. This includes a questionnaire, photos of you or your products, logo and written content. I recommend allowing 1-month to get this done. Upon booking, I'll send you a Welcome Pack and Content Guide with step-by-step instructions on how to do this.
Strategy Session
On the morning of day one of your booked time-slot we will have a zoom call to go through the questionnaires and brand assets you have provided. In this session I’ll gain a deeper understanding of your business and vision for your brand and we will determine the best strategy for your business.
Feedback & Approval
Due to this dedicated timeframe, I ask that you be available for quick responses and to provide feedback and changes promptly to stick to the schedule. You will be given a minimum of 24hours to provide feedback on each section.
Pre Launch Call
Prior to launching your new Brand Kit we will have a zoom call to review everything one last time. At this time I will provide 1:1 training on how to manage and update your brand kit. You will be given a record of this training to look back on. You’ll be asked to pay the remaining instalments prior to launch.
Celebrate Your New Brand
Get the word out. Tell anyone who will listen about your new website and brand. The more traffic you can get to your Website and Instagram profile in the first month will help set you up to grow.